We first got to know Fermín Rodríguez when he invited us to tour his family olive groves in Priego de Córdoba.  He told us of how, as a child, he would hide in the hollows of the ancient olive trees at the foot of the rolling Vizcántar Hills. Clearly, this is his life and his passion. As a professional taster, and producer of Señorío de Vizcántar Extra Virgin Olive Oil, he introduced us to the complex world of true extra virgin olive oil. A few years ago he married a delightful Berber woman named Aixa and we enjoy visiting their little girl Sofía during our visits. Maybe she will join the olive oil business with her father some day!

	<a href="/food/olive_oil.html">See our artisan extra virgin olive oils ►</a>

Fermín Rodríguez - Olive Oil Taster

Not far from Madrid is Sigüenza, a hill-town topped with a fairytale castle. &nbsp;In this ancient village, Jesus Blasco works with his brother and son to cut and stitch bota wineskins by hand, as they have been made for thousands of years. &nbsp;His small workshop is not much different than that of his father and grandfather, both of whom practiced this ancient trade.Jesús greeted us at his door and proudly showed us the painstaking process of cutting a goat hide, stitching it together, then sealing it with pine pitch to make it waterproof. &nbsp;Jesús and his son are proud of their skills, and are innovating to help preserve this craft for generations to come.<a href="/table/wine-service">Shop Bota Wineskins&nbsp;&nbsp;►</a>

Jesús Blasco - Bota Wineskin Maker

At the top of a mountain in western Spain sits the magical medieval village of La Alberca, located in the heart of the Sierra de Francia National Park. It just so happens that this is the perfect place to dry and age jamón, and in 1956, Fermín Martín founded Jamones y Embutidos Fermín to produce artisan Ibérico hams and sausages.

Today Martín’s children, Santiago and Francisca, run the company following the same artisan, all natural methods as their father. With over 100 employees, Fermín is the lifeblood of this small village. In 2007, Fermín was the first Ibérico ham maker allowed in the U.S., and La Tienda was proud to sell their very first Jamón Ibérico in America.

	<a href="/fermin/">See our Fermín meats ►</a>

Santiago Martín - Jamones Fermín Owner

We've been seeking out a truly authentic Galician empanada for years, so we were excited to visit the artisan bakery called Ternura. Owners Javier and José Antonio run a renowned gourmet shop in A Coruña called La Tienda de Lino. Their handmade empanadas became famous across Galicia for their flaky crust and delicious fillings. So, the friends decided to open a small production bakery to offer a frozen version of their empanadas. They named it Ternura, which means ‘tender,' to represent hands-on artisan methods and the texture of their amazing empanadas. Once we tasted the empanadas, we had to share them with you!<a href="/products/artisan-tuna-empanada-ternura-bd-90">See our Galician tuna empanada by Ternura ►</a>

Javier and José Antonio - Empanada Bakers

It's Grilling Season - Cook out with the delicious flavors of Spain this Labor Day!

Serve Spain's Iconic Chorizo - Smoky, meaty and irresistible, shop our wide variety of chorizos.

We're All About Familia - Our family-run company supports Spains's amazing artisans.

Delicious Paella Made Easy - Find all the ingredients and gear you need for a next-level paella.

Share the Joy of Tapas - Shop the best ingredients for a tempting tapas spread.

Best Sellers ►

Cinco Jotas Sliced 100% Ibérico de Bellota Shoulder - 3 oz

Mild Palacios Chorizo from Spain

La Tienda's Jonathan Harris demonstrates serving Palacios Spanish chorizo

Serving Spanish Chorizo by Palacios Video

Anchovy Stuffed Olives by Peregrino - 'Extra' Quality

Video describing Peregrino, La Tienda's house brand

Peregrino Brand Foods Video

Señorío de Vizcántar Special Selection Extra Virgin Olive Oil

Jamón Serrano Boneless Center Piece by Peregrino (2 Pounds)

La Tienda's Jonathan Harris demonstrates
La Tienda's Jonathan Harris explains the difference between Jamón Serrano, Ibérico and Bellota

Difference Between Jamón Serrano, Ibérico and Bellota Video

Piquillo Pepper Stuffed Manzanilla Olives

Grilling Sampler of Spanish Sausages (2.25 Pounds)

Glass Porrón Wine Pitcher

La Tienda's Jonathan Harris demonstrates how to use a Spanish porrón wine pitcher

Spanish Porrón Wine Pitcher Video

Light & Flavorful Conservas - Enjoy healthy, simply prepared tinned seafood from Spain!

It's Grilling Season

Serve Spain's Iconic Chorizo

We're All About Familia

Delicious Paella Made Easy

Share the Joy of Tapas

It's Grilling Season

Serve Spain's Iconic Chorizo

We're All About Familia

Delicious Paella Made Easy

Share the Joy of Tapas

Best Sellers ►

Welcome to La Tienda!

Meet Our Artisans

Learn More About La Tienda

Try Our Best Paella

Get Free Paella Recipe eBook!

Try Our Best Paella

Get Free Paella Recipe eBook!